About

Approach

Mark shoots advertising campaigns: people in them, and the light doing the persuading. The work runs across fashion, beauty, celebrity portraiture, lifestyle, automotive and brand storytelling, and it is made the same way every time, whether the call sheet carries four names or forty.

Stills and motion come off the same set. Mark directs as well as shoots, so a campaign that needs a film and a print layout is captured in one production rather than two, with a single crew, a single set of talent and one consistent look across every cut.

The studio produces from four bases — New York, Los Angeles, Miami and Nashville — and travels from any of them. Production, casting, location scouting and post are handled in house, so an agency deals with one team from the first treatment to final delivery.